If you ever have a what-does-that-even-mean moment while browsing our how-to guide, we've included a lexicon of key definitions here to help you along your Roam journey.
Page builder describes the approach Roam takes to creating and editing webpages. In a page builder model, the user (that's you!) can build totally custom pages by drag & dropping content blocks (think of these as segments of your page) into a webpage, and rearranging them in whatever way you need to. This approach is designed to maximise the design quality of the page by controlling the look & feel of each section while giving you the maximum flexibility in deciding what elements you need on a page.
A “content block” is a pre-designed component of a web page that can be drag & dropped alongside other content blocks to create your webpage. All content blocks have specific functionality, look and feel associated to them. Examples of content blocks include “Image & Text”, which allows you to showcase an image alongside a block of text, “Blockquote”, which allows you to feature a high-impact testimonial or pull quote on a web page, and “Video” components, which allow you to link to a YouTube or Vimeo video and track plays within your Google Analytics account. A full list of content blocks is available here.
An entry represents any single page of your website. There are different types of entries available in Roam, including pages, blog posts, unique pages (homepage, search page), and products. Different entry types will have different fields and page builder content blocks available meaning each will have a different layout on your website.
Pages are a type of entry used to create standard web pages. Think of a page as your blank canvas to build something from scratch.
Blog posts (also known as articles) are entry types that automatically feed into your blog. They have a different look and feel than a page and showcase the author and publish date of the article. Articles are a good choice when your content is more editorial in nature, such a listicle of top events or things to do in a region.
Unique pages are an entry type that represents a core page of your website, such as your homepage, search results page, and blog landing page. All unique pages are set up during the Roam onboarding process for you, and generally offer less flexibility to edit/update the page, given they are typically constructed with elements that require strong technical know-how.
Product pages are an entry type specifically designed for operator and event pages. Operator and event entries can be manually created, or are auto-generated from data integrations such as Roam’s integration with the Australian Tourism Data Warehouse (ATDW). All auto-generated operators and event entries are first published in a “disabled” state and require approval to be published on your website so you can pick and choose what content is available based on your area.
Third party-widgets are features and functionality from another website or tool that you can host on your Roam website. A social media feed or an embedded survey are examples of third-party widgets. Adding a third party widget is typically achieved by copy & pasting a small block of code from another website onto your Roam website.
Categories apply to both your products and blog posts and allow users on your site to refine content based on how you categorise your entries. Examples of categories are Eat & Drink, See & Do or a particular town in your region.